HalloPetra provides Petra, an AI office assistant designed for trades and service businesses. The platform helps companies manage customer communications and routine administration, especially when staff are working on site or cannot answer the phone. Petra answers and qualifies calls, books appointments, identifies urgent requests, and can arrange callbacks or alert on-call staff. She also assists with email by prioritising messages and preparing replies, and supports website creation and updates through text prompts.

Businesses can use WhatsApp to receive updates about calls, tasks, and site documentation, while Petra’s daily summaries help teams keep track of completed work and next steps. Additional features include forms, outbound calling, configurable workflows, and a voice option tailored to sound like the team. HalloPetra serves 14 trades, including plumbing and heating, electrical work, construction, roofing, painting, landscaping, and facilities management. It also offers integrations with 39 apps, including trades software, messaging, calendars, and CRM tools, with API and webhook options. The company reports that more than 2,500 businesses use Petra.