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Hex Code
Color name
RGB
HSL
CMYK
#9D142E
Tamarillo
157, 20, 46
349, 77, 35
0, 87, 71, 38
#007864
Tropical Rain Forest
0, 120, 100
170, 100, 24
100, 0, 17, 53
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
HapaMama is an Asian American lifestyle and culture publication created by Grace Hwang Lynch, an award-nominated journalist, writer, and photographer. Its name and focus reflect a family-centered perspective on Asian fusion life, with stories spanning food, parenting, identity, and heritage. The site explores Asian and Asian American culture through personal essays, interviews, reporting, photography, and practical food features.
Readers can find recipes and cooking guidance for Taiwanese and other Asian dishes, including Lunar New Year foods, black sesame shortbread, and bah tsang rice dumplings, alongside articles about holidays and culinary traditions. Family coverage includes parenting, motherhood, and children’s books, while its culture and news sections discuss language, education, politics, health, representation, and identity. HapaMama also features book recommendations, author conversations, travel stories, photo essays, and updates on Asian American arts and media.
Rather than offering physical products or commercial services, the brand provides editorial content and a platform for sharing stories that connect food, family, and culture
Brand industry
News and Media
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Year founded
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How do I download the HapaMama logo?
The HapaMama logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are HapaMama's brand colors?
The HapaMama color palette uses the hex codes #9D142E, #007864 and #FFFFFF.
The HapaMama name, logos and brand assets are trademarks of HapaMama and its affiliates. Brandfetch isn't affiliated with or endorsed by HapaMama. Their use is subject to HapaMama's brand guidelines.
