Harmony Rent Car is a South Korean vehicle rental company offering options for customers seeking a new or used car, including those who may have difficulty passing conventional credit screening. The company says it assesses applicants using its own criteria rather than relying on credit scores, and that applicants can inquire with a mobile phone registered in their name and a driver’s license. Its purchase-style rental plan includes insurance and vehicle tax in the monthly rental fee, with the vehicle transferred to the customer at no additional cost when the contract ends.

Harmony also provides standard long-term rentals, with the choice to return, purchase, or extend at maturity; short-term rentals for new cars; custom new-car orders; and leasing for commercial vehicles such as Porter and Staria. Customers can browse vehicles available for immediate delivery or request a consultation. The company reports 16 years in business and approximately 17,000 vehicles in operation.

Its initiatives include START DRIVE, which supports people who need a vehicle, and assistance for children through World Vision