Heliasport

Heliasport is the retail and e-commerce brand of Helia Trade, a specialist sports retailer founded by brothers with competitive skiing experience. The company combines online shopping with its own network of specialist stores and collection points in Olomouc, Brno and Kouty nad Desnou, offering expert advice and services for active customers.

Its product range covers winter and summer sports. Shoppers can find alpine and cross-country skis, ski boots, helmets, goggles, clothing and accessories, as well as snowboards and equipment for ski touring. For warmer months, Heliasport offers bicycles and e-bikes, cycling apparel and accessories, inline skates and trekking poles. The shop also carries sportswear and selected equipment from brands including Nordica and Rollerblade, which it represents officially.

Beyond sales, Heliasport provides ski, cycling and inline-skate servicing, along with equipment testing and rental. Its website features buying guides and practical advice to help customers choose products such as ski boots, cross-country skis and bicycles. Other customer benefits include an Active Club, gift vouchers, delivery options and seasonal offers on selected products.