Unclaimed brand
Capitan is climbing gym software for memberships, waivers, bookings, and reporting, with automated member journeys that boost retention. Book a demo.
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Hex Code
Color name
RGB
HSL
CMYK
#FEF84C
Gorse
254, 248, 76
58, 99, 65
0, 2, 70, 0
#EEEEEE
Gallery
238, 238, 238
0, 0, 93
0, 0, 0, 7
#004A59
Sherpa Blue
0, 74, 89
190, 100, 17
100, 17, 0, 65
Capitan provides cloud-based management software designed specifically for climbing gyms seeking to grow membership, revenue, and retention without adding staff. Its platform brings together memberships and entry passes, booking and event scheduling, waiver and document management, and reporting and analytics. Gyms can automate targeted offers, referral discounts, guest passes, check-in challenges, and reactivation campaigns to convert first-time visitors and keep members engaged.
Flexible event tools support one-off sessions, recurring classes, and rolling memberships, with automated waitlists, birthday party bookings, gift passes, and priority registration. Capitan’s analytics help operators assess promotion performance, identify members at risk of leaving, and track marketing conversions through Google Analytics 4 and Meta Pixel. The service also offers guided migration and team training, PIN-based staff access, and Apple and Google Wallet barcode integration for faster check-ins.
An open API and pre-built integrations connect Capitan with retail, marketing, and accounting tools. The company also shares industry resources and hosts discussions for climbing gym operators
Climbing gym management software
Climbing membership and access management
Climbing gym event scheduling
Climbing member conversion automation
Climbing gym retention analytics
How do I download the Capitan logo?
The Capitan logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What does Capitan's branding look like?
The CAPITAN wordmark is a compact white uppercase sans mark paired with a distinctive outlined, interlocking diamond-like climbing emblem. The visual system uses saturated teal and deep green with bright yellow-green calls to action, rounded geometric lettering, crisp product-dashboard imagery, and spacious layouts that balance bold headlines with compact supporting text.
What are Capitan's brand colors?
The Capitan color palette uses the hex codes #FEF84C, #EEEEEE and #004A59.
The Capitan name, logos and brand assets are trademarks of Capitan and its affiliates. Brandfetch isn't affiliated with or endorsed by Capitan. Their use is subject to Capitan's brand guidelines.
