Hero Intiputra is a leading distributor of quality and innovative toys and retail in Indonesia. With a reputation for providing value for money and a high level of service, experience, and expertise, Hero Intiputra has become a respected member of the industry. They offer a wide range of educational toys and licensed brands, making them a top choice for retailers in Indonesia.

Established in 1992, Hero Intiputra has grown into a global partnership with a dedicated team of professionals specializing in the distribution and retail of toys and children's goods. They have also expanded their business to include other ventures such as Intex, Oryza Grace Rice Bran Oil, Toys City, Hero Kids, and Bina Mandiri Majugemilang. Hero Intiputra takes pride in its excellent customer service, offering a quality story backed by experienced management.

They are committed to delivering great products and empowering their employees to provide a better value proposition to suppliers and customers. With their extensive selection of unique toys that encourage learning and creativity, Hero Intiputra is a trusted choice for parents and retailers alike