HGTV Home® by Sherwin-Williams brings home design inspiration and paint expertise together, helping people create cohesive, personal spaces. The brand offers interior and exterior paints and primers, along with color chips and samples. Its curated Color Collections make choosing colors easier, with coordinated palettes ranging from Scandinavian-inspired neutrals and relaxed coastal shades to rustic, botanical, and earthy combinations. Featured colors include annual Colors of the Year, such as 2026’s Universal Khaki and 2027’s Celery.

Beyond paint, the brand provides tools and ideas to support projects, including how-to videos, a color collection quiz, a color visualizer, a paint calculator, pattern inspiration, and DIY color consultations. Its colors feature in HGTV projects, including the HGTV Dream Home and Smart Home, and in renovation stories from Down Home Fab. Customers can explore colors and products online and shop through Lowe’s, where the brand’s products are sold exclusively. HGTV Home by Sherwin-Williams also shares design trends, practical guidance, and inspiration through its website and newsletter.