Hippo Hip is a children’s educational brand that uses stories, games and playful activities to help young learners engage with English. Its central character is Hip, a friendly hippopotamus who enjoys adventures such as riding a scooter, flying a kite, meeting animal friends and, of course, eating cookies. The brand’s main title, Hippo Hip. Stories., is a collection of nine short stories, each designed around one English vowel sound. The book also introduces animal names, useful vocabulary and 15 everyday English phrases through colorful original illustrations. Each story comes with an audio recording narrated by a native English speaker.

Hippo Hip offers companion products to extend learning beyond the book, including the Учись с Hippo! activity album, Hippo Hip and Friends finger puppets, and BlaBla Cards for practicing English consonant pronunciation and developing speech. Its English-language games include activities for counting, colors, vocabulary and simple spoken phrases, such as The Beehive, Bathe with Hippo and A Sandwich for Hippo.