Miasta Historyczne 3. 0 is a brand that focuses on promoting and managing historical cities, with a special emphasis on Kraków. The brand utilizes the latest marketing concept of 3.

0, which prioritizes supporting consumer values and creating a lifestyle, preferences, and dreams for the consumer. This approach goes beyond simply offering products, but also aims to enhance the quality of life for residents and the comfort of visitors. Miasta Historyczne 3.

0 offers a wide range of services and initiatives aimed at transforming historical cities. They explore how tourism in historical cities can evolve and improve, considering the organization of urban spaces and the transformation of the city to enhance the experience for its residents and visitors. The brand also focuses on effective marketing communication tools to build a contemporary city brand.

They investigate the cultural, scientific, and artistic phenomena that can contribute to a city's identity. By joining the Miasta Historyczne 3. 0 project, Kraków is taking a significant step towards becoming a leading destination for travelers.

With its rich history, cultural heritage, and commitment to enhancing the visitor experience, Kraków and the surrounding Małopolska region have cemented themselves as top travel destinations. Discover the world of historical cities and join the journey towards creating vibrant and captivating urban experiences with Miasta Historyczne 3. 0