Liking this brand profile? Share this page


Hex Code
Color name
RGB
HSL
CMYK
#FCB900
Selective Yellow
252, 185, 0
44, 100, 49
0, 27, 100, 1
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#050505
Black
5, 5, 5
0, 0, 2
0, 0, 0, 98
**Brand Description: Pokémon Go**
Pokémon Go is an innovative mobile augmented reality game that has captured the hearts of players around the globe since its launch in 2016. Developed by Niantic, the game allows users to explore real-world environments to catch virtual Pokémon, fostering a unique blend of outdoor activity and social interaction. One compelling testament to its impact comes from Lenore Koppelman, a mother who shared her son's transformative experience with the game. Ralphie, diagnosed with autism and hyperlexia, became more verbal and sociable after engaging with Pokémon Go. Koppelman described how Ralphie, usually rigid in his routines, joyfully broke from his structured habits to interact with other children and adults while playing. The game sparked conversations and connections, enabling Ralphie to express gratitude and excitement for his Pokémon discoveries. Pokémon Go not only promotes fitness and exploration but also demonstrates the potential of gaming technology to enhance social skills and foster community among players, particularly for those with special needs.