Lazada Group, founded in 2012, stands as Southeast Asia's foremost eCommerce platform, serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. The brand thrives on its commitment to connecting consumers with a vast range of products through advanced technology, robust logistics, and secure payment options. Lazada offers an extensive selection of products via its flagship LazMall, which features over 32,000 reputable international and local brands, ensuring 100% product authenticity and fast deliveries.

The Marketplace allows retailers to tap into millions of customers, offering support and analytics to help sellers thrive in diverse categories, from health and beauty to home appliances. With a focus on cross-border trade, Lazada also invites global brands to reach Southeast Asian shoppers and vice versa, facilitated by Alibaba’s tech infrastructure. By 2030, Lazada aims to cater to 300 million customers, continually enhancing the retail experience and setting new industry standards across the region