HOOGA Seed Keepers Collective is a farm-based seed company dedicated to seed sovereignty, regenerative agriculture, and sustainable indigenous food production in India. They offer organic heirloom seeds, tubers, and bulbs grown by small-scale seed growers across the country. By purchasing seeds from HOOGA, you are supporting small farmers to continue growing heirloom varieties.

The brand's mission is to conserve endangered seeds and revive extinct ones, promoting agrobiodiversity and food security. They work with home gardeners, SHGs, and farmers to protect traditional heirloom seeds. HOOGA's team, led by founder Sowmya Balasubramaniam, focuses on climate-resilient native seed varieties and regenerative farming practices.

Overall, HOOGA strives to create a collective space for farmers and gardeners to produce and share native seeds, ensuring food security for future generations. Join them in their efforts to conserve the endangered and forage the extinct varieties of vegetables, millets, fruits, and trees.