Unclaimed brand
Fishing caps, tee shirts, performance fishing shirts, sweatshirts and fishing accessories with our iconic hook - the mark of the angler.
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Hex Code
Color name
RGB
HSL
CMYK
#F2C619
Ripe Lemon
242, 198, 25
48, 89, 52
0, 18, 90, 5
#010101
Black
1, 1, 1
0, 0, 0
0, 0, 0, 100
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
Hook Life is an independent fishing-inspired brand created by an artist and a writer who describe themselves as passionate anglers and lovers of life on the water. Its iconic hook, developed in an artist’s studio, represents people who feel at home on the water year-round and in all kinds of weather. The brand welcomes anglers, boaters, surfers, sailors, wharf rats, and beachgoers.
Hook Life offers casual clothing and accessories designed for comfort and a nautical look. Its caps include several Anglers Pride styles and a Water Camo watch cap. Apparel ranges from short- and long-sleeve Anglers Pride tees to the Sun Water Shirt, Hookie Crew sweatshirt, and Fishers Fleece. Accessories include a lifestyle gaiter, socks, and stickers, while its art collection features gamefish and story prints.
Beyond its shop, Hook Life shares its creative perspective through its Story and Studio pages, blog posts, and videos about fishing and coastal life. Customers can also browse new products and sign up for brand content and deals.
Brand industry
E-commerce and Shopping
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How do I download the Hook.Life logo?
The Hook.Life logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Hook.Life's brand colors?
The Hook.Life color palette uses the hex codes #F2C619, #010101 and #FFFFFF.
The Hook.Life name, logos and brand assets are trademarks of Hook.Life and its affiliates. Brandfetch isn't affiliated with or endorsed by Hook.Life. Their use is subject to Hook.Life's brand guidelines.
