Horse Town Network

The Horse Town Network (NPO法人ホースタウンネットワーク) is a non-profit organization established on March 10, 2021, dedicated to revitalizing horse-related businesses and promoting horseback riding culture across Japan. Based in Hokkaido, the organization connects various stakeholders, including equestrian enthusiasts, businesses, and administrative bodies, to promote the care and utilization of retired riding horses. Their initiatives include developing business models for horse boarding, establishing criteria for selecting partner farms, and conducting research to improve horse husbandry standards.

One of their flagship projects is the "Doto Horse Town Project," which fosters public-private partnerships aimed at community engagement through equine activities. The Horse Town Network aims to accept retired horses into various communities, enhancing regional development and promoting sustainable relationships between horses and their locales. With a focus on collaboration and effective communication, they aspire to expand their efforts nationwide, ensuring that many horses enjoy a fulfilling second chapter in life while contributing to the social fabric of their communities.