Unclaimed brand
You've identified the target. We'll help you build the test. HueDx is the platform that takes diagnostic and wellness assay concepts from early development to commercialization — without proprietary hardware. Our HueTools platform guides assay development and validation across modalities including LFA, LAMP, spot chemistry, and genomics. HueLab then deploys your test through a smartphone-based reader, so your customers get quantitative results from their pocket instead of an expensive benchtop device. Whether you're launching a point-of-care diagnostic, a wellness panel, or a direct-to-consumer product, HueDx gets you there faster and leaner. We also bring this technology directly to consumers through our own brands — HueFertility for quantitative hormone tracking, and HueWell, our forthcoming wellness line.
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HueDx is a diagnostics company offering an infrastructure-free platform designed to help develop, validate, and launch quantitative tests for point-of-care and at-home use. Its approach combines AI-powered assay development tools with a deployment platform intended to support diagnostics without proprietary readers or separate manufacturing pipelines.
HueTools supports assay development and validation through iterative, AI-powered feedback. According to the company, it can accelerate this work by up to 75%, helping teams optimize calibration, dynamic range, and quantitative performance without changing assay chemistry. HueLab is designed to deploy reader-free quantitative diagnostics at scale, allowing validated assays to move from development into near-patient and direct-to-consumer settings.
HueDx presents its platform as a way to manage the diagnostic journey from development through launch. Its product information includes HueFertility and HueWell, alongside HueTools. The company is based at B+Labs in Philadelphia, Pennsylvania, and provides information for prospective partners and customers through its website, including opportunities to book a demo.
Company type
Privately Held
Year founded
2017
Company size
2-10 employees
The HueDx name, logos and brand assets are trademarks of HueDx and its affiliates. Brandfetch isn't affiliated with or endorsed by HueDx. Their use is subject to HueDx's brand guidelines.