Husell Invest

Husell Invest Ab is a small family office whose investment approach brings together three generations of entrepreneurial experience. With roots in the shipping industry, the family has broadened its perspective over time while maintaining a lasting interest in building businesses and supporting entrepreneurship. The firm invests in sustainable growth stories and businesses it considers impactful, with activity spanning the Nordic region and a range of industries.

Its investment focus covers three main areas. Husell Invest evaluates startups and growing companies from seed stage through scale-up and established business, drawing on a history of starting and investing in small businesses. It also participates in private equity funds focused on small and mid-sized companies, helping diversify its investments and manage risk exposure. To balance its involvement in private businesses and higher-risk assets, the family office actively manages a portfolio of publicly traded companies.

Husell Invest shares examples of its equity investments, including Axfinans, Ebrands, Netfeasa and Stallhagen. The firm’s stated ambition is to help entrepreneurial visions develop into new growth stories.