IIHS
@hwysafety.org
The Insurance Institute for Highway Safety (IIHS) is an independent, nonprofit scientific and educational organization dedicated to reducing deaths, injuries and property damage from motor vehicle crashes through research and evaluation and through education of consumers, policymakers and safety professionals.
IIHS's Company Logos
IIHS's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FFCD34
Sunglow
255, 205, 52
45, 100, 60
0, 20, 80, 0
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#0066CB
Science Blue
0, 102, 203
210, 100, 40
100, 50, 0, 20
About IIHS
Roundabouts are a safer and more efficient alternative to traditional intersections like traffic signals and stop signs, offering numerous benefits for drivers and pedestrians alike. The circular design of roundabouts forces drivers to slow down, reducing the risk of severe crashes. Research shows that converting intersections to roundabouts improves traffic flow, reduces vehicle emissions, and enhances pedestrian safety.
With vehicles traveling counterclockwise around a center island, roundabouts promote a smooth and continuous flow of traffic, minimizing the risk of collisions. Studies have shown significant reductions in both injury and all crashes at intersections converted to roundabouts. States like New York and Virginia have recognized the safety advantages of roundabouts, implementing policies to prioritize them in intersection design.
With a longer service life and lower maintenance costs compared to traditional intersections, roundabouts offer a safer and more sustainable solution for modern transportation needs
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Business and Consumer Services
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