It publishes articles about motoring, including features on Formula 1 drivers, workplace safety and clothing in the automotive industry, and advice for people buying or selling used vehicles. The site also invites readers and businesses to submit sponsored articles, with room for subjects beyond motoring. Its classifieds content helps visitors explore vehicle offers and learn how to place advertisements, including listings for passenger and commercial vehicles.

In addition, i-autko. pl features business directory and promotional content, alongside occasional posts about work, fashion, accounting and property listings. The website combines editorial material with practical information for consumers and promotional opportunities for advertisers.

Its coverage is broad rather than limited to cars, but automotive topics and vehicle advertisements remain central to its identity. With articles, classified-ad guidance and space for contributed content, i-autko. pl serves readers interested in motoring as well as businesses seeking visibility through online listings and sponsored posts