Unclaimed brand
We are Idaho's favorite South-Central New Holland equipment dealer selling new and used agriculture equipment and implements, offering valuable service and support.
Liking this brand profile? Share this page


Hex Code
Color name
RGB
HSL
CMYK
#939393
Gray
147, 147, 147
0, 0, 58
0, 0, 0, 42
#4F8EF5
Cornflower Blue
79, 142, 245
217, 89, 64
68, 42, 0, 4
#00205B
Prussian Blue
0, 32, 91
219, 100, 18
100, 65, 0, 64
NewHollandAg is a family-owned business with a rich history and a reputation for being hardworking and fair-minded pioneers. Serving the areas of Magic Valley in Idaho, we have been providing top-quality agricultural equipment and services for over 66 years. Our extensive inventory includes a wide range of products, such as New Holland Ag tractors, telehandlers, haytools, spreaders, forage equipment, combines, headers, spraying equipment, seeding equipment, light construction equipment, and precision land management tools.
We also offer a variety of other brands like Art's Way, Bad Boy Mowers, and Colombo Twin Master, to name a few. At NewHollandAg, we strive to uphold our noble heritage by treating our customers with fairness and respect. We believe in providing them with value by offering reliable equipment, genuine parts, and exceptional service.
Whether you need assistance with finding the right equipment, parts, or service, our knowledgeable team is here to help. Contact us today at our Heyburn or Twin Falls locations to experience the NewHollandAg difference. Let us help you succeed in your agricultural endeavors
Company type
Self-Employed
Year founded
1948
Company size
51-200 employees
New Holland agricultural machinery dealership
Compact construction equipment sales
Farm equipment parts and service
Agricultural implements and hay equipment
Equipment financing in southern Idaho
How do I download the New Holland logo?
The New Holland logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does New Holland's branding look like?
The identity pairs the bold uppercase navy NEW HOLLAND wordmark with its distinctive white leaf emblem inside a navy circle, alongside Intermountain New Holland’s triangular mountain-and-peak mark. Its visual system uses deep blue, bright yellow accents, red promotional highlights, and white backgrounds, with sturdy sans lettering, machinery photography, and straightforward, information-dense dealership layouts.
What are New Holland's brand colors?
The New Holland color palette uses the hex codes #939393, #4F8EF5 and #00205B.
The New Holland name, logos and brand assets are trademarks of New Holland and its affiliates. Brandfetch isn't affiliated with or endorsed by New Holland. Their use is subject to New Holland's brand guidelines.