ICG is a full-service production and wholesale distributor of craft designs, serving independent retail shops in the United States and internationally. Its catalog focuses on cross-stitch leaflets, with designs from a wide range of creators and product lines. Shoppers can browse by craft type, including cross stitch, plastic canvas, knitting, and crochet, or explore designs by theme, popularity, and new arrivals. The selection includes seasonal and holiday patterns, samplers, artistic conversions, and other needlework projects.

ICG’s on-demand production model helps designers concentrate on creating while giving shops dependable access to designs. Its leaflets are produced as needed, so they do not go out of stock or out of print, and orders ship the same business day. The company invites retail shops to learn about its wholesale design offerings and encourages designers to contact ICG for information about production and distribution support. Through this service, ICG connects designers with craft retailers and helps shops offer customers a continually accessible selection of needlework patterns.