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Hex Code
Color name
RGB
HSL
CMYK
#232323
Mine Shaft
35, 35, 35
0, 0, 14
0, 0, 0, 86
#8FD2F7
Malibu
143, 210, 247
201, 87, 76
42, 15, 0, 3
#793E19
Walnut
121, 62, 25
23, 66, 29
0, 49, 79, 53
Idaho Rod and Reel is a family-owned fishing retailer focused on local knowledge, friendly service, and helping anglers make the most of their time on the water. With more than 35 years of combined experience, the team offers products selected for fishing in Idaho and serves a community united by a love of fishing.
The store carries equipment and supplies for a wide range of species and techniques, including bass, crappie, perch, panfish, kokanee, catfish, and sturgeon. Its selection includes soft and hard baits, crankbaits, jigs, spinnerbaits, trolling lures, dodgers, beads, and jarred baits, along with spinning, baitcasting, and fly reels. Anglers can also shop for rods, fishing line, hooks, jig heads, scales, storage, accessories, apparel, and gift cards.
Idaho Rod and Reel supports learning and community participation through fishing classes, including a ladies-only panfish class, and youth programs for ages 7–11 and 12–17. The store also shares weekly fishing reports, shop news, fishing news, and tips through its newsletter.
Brand industry
Sports
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