IDEA now
@ideanow.online
Home of the Superbooks. Coolest publisher in the world with a nice line in shirts, hats and bags :) Partnered forever with Dover Street Market and with it's own super store on the 2nd floor of 101 Wardour Street, Soho, London.
IDEA now's Company Logos


IDEA now's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#E4B073
Harvest Gold
228, 176, 115
32, 68, 67
0, 23, 50, 11
#7BC2F7
Malibu
123, 194, 247
206, 89, 73
50, 21, 0, 3
#B56929
Tuscany
181, 105, 41
27, 63, 44
0, 42, 77, 29
About IDEA now
IDEA is a leading publisher renowned for its innovative Superbooks, as well as a vibrant selection of stylish apparel and accessories including shirts, hats, and bags. Celebrated as one of the coolest publishers worldwide, IDEA curates an eclectic range of content that encompasses art, fashion, photography, and literature. Their offerings include limited edition books, signed copies from renowned authors, and various collaborations that spotlight contemporary artists and designers.
In addition to their impressive book collection, IDEA also provides unique merchandise inspired by cultural icons and contemporary themes, making their shop a haven for art enthusiasts and fashion lovers alike. With a focus on creativity and originality, IDEA not only celebrates visual culture but also fosters connections through its engaging community initiatives, such as mailing lists and online archives. Whether youโre searching for a standout book or trendy accessories, IDEA invites you to explore its dynamic offerings and join a community passionate about art and storytelling
Brand industry
Arts and Entertainment
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