Lazada
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Lazada's Company Logos


Lazada's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#16849B
Matisse
22, 132, 155
190, 75, 35
86, 15, 0, 39
About Lazada
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, revolutionizing retail across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group's cutting-edge technology and logistics, Lazada connects consumers with a vast selection of brands and sellers, aiming to serve 300 million customers by 2030.
The platform features LazMall, Southeast Asia's largest virtual mall, offering over 32,000 international and local brands with a commitment to product authenticity, fast delivery, and customer satisfaction. Lazada Marketplace empowers retailers with seamless access to millions of customers, providing essential services like secure payments and customer support while covering diverse categories from health and beauty to home appliances. Furthermore, Lazada's cross-border initiative opens global opportunities for Southeast Asian brands, connecting them with international consumers and delivering products swiftly, often within seven days. With an innovative approach to logistics, technology, and payments, Lazada is redefining the shopping experience for the digital age.
Brand industry
E-commerce and Shopping
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