IKI Rite creates bath tea rituals designed to bring a moment of calm and a clear transition from the activity of the day to rest. Inspired by Japanese ritual and Nordic stillness, the brand turns an ordinary bath into an intentional experience using an extra-large tea bag steeped slowly in warm water. Its FUROCHA collection offers four blends: Night for winding down in the evening, Refresh for starting afresh, Warm for a feeling of warmth, and Clear for creating a sense of space in body and mind.

The ritual is simple: fill the bath, steep the tea bag, breathe slowly, and remain in the water as it cools. IKI Rite says its ingredients are 100% natural and unprocessed; the blends are vegan, and the company does not test its ingredients or blends on animals. The brand sells its products online and provides customer support, delivery and returns information, and retailer enquiries