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Hex Code
Color name
RGB
HSL
CMYK
#FFB916
My Sin
255, 185, 22
42, 100, 54
0, 27, 91, 0
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#5B0504
Rustic Red
91, 5, 4
1, 92, 19
0, 95, 96, 64
Lazada Group, established in 2012, stands as Southeast Asia’s premier eCommerce platform, operating across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba, Lazada employs cutting-edge technology and robust logistics to enhance the shopping experience for a rapidly growing customer base, with a vision to serve 300 million clients by 2030.
The brand features two main shopping avenues: LazMall, which showcases over 32,000 trusted international and local brands, ensuring 100% product authenticity and swift delivery, and Lazada Marketplace, which allows retailers to access millions of potential customers across 18 diverse categories, including health, beauty, fashion, electronics, and home appliances. Additionally, Lazada's cross-border services connect Southeast Asian consumers with international products, leveraging Alibaba’s extensive logistics to facilitate deliveries within seven days. With a strong commitment to secure transactions and customer satisfaction, Lazada continues to redefine retail in the region, combining shopping with entertainment in a seamless online experience.
Brand industry
E-commerce and Shopping
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