Unclaimed brand
Curve Pay, all your cards in one secure, digital wallet. Tap to pay, spend like a local and earn cashback.
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Hex Code
Color name
RGB
HSL
CMYK
#DC1F26
Alizarin Crimson
220, 31, 38
358, 75, 49
0, 86, 83, 14
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
#A1D3EE
Cornflower
161, 211, 238
201, 69, 78
32, 11, 0, 7
Curve Pay is a digital wallet that brings multiple payment cards together in one secure place, helping customers manage spending online, in stores and while travelling. The service lets users choose which linked card to pay with and, through Go Back in Time, move eligible purchases to a different card for up to 120 days after payment. Smart Rules can select a preferred card automatically, while Anti-Embarrassment can switch to a backup if a payment is declined.
Curve also offers cashback at participating retailers, which can be earned alongside rewards from the underlying bank card. For international spending, it promotes foreign transaction fee savings and currency conversion features, subject to terms and limits. Additional services include Curve Flex instalment plans and balance transfers, bill payments using a credit card, card controls, ATM withdrawals, a physical card and support for compatible wearables.
Curve Pay is available through major app stores, with plans and features varying by offering
Brand industry
Finance
Company type
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Year founded
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Company size
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Multi-card digital wallets
Post-purchase card switching
Foreign-exchange fee management
Retail cashback programs
Wearable contactless payments
How do I download the Curve logo?
The Curve logo comes in two versions: a logo and an icon. Download as SVG, transparent PNG or JPEG.
What does Curve's branding look like?
Curve’s wordmark pairs a bold, uppercase CURVE name with a distinctive circular black emblem formed from broken, curved bands, often shown as a black-and-white lockup. Its visual language uses strong geometric lettering, crisp white and black foundations with vivid red and bright multicolour accents, and clean, spacious layouts that set product imagery and bold benefit headlines against airy backgrounds.
What are Curve's brand colors?
The Curve color palette uses the hex codes #DC1F26, #000000 and #A1D3EE.
The Curve name, logos and brand assets are trademarks of Curve and its affiliates. Brandfetch isn't affiliated with or endorsed by Curve. Their use is subject to Curve's brand guidelines.