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Hex Code
Color name
RGB
HSL
CMYK
#F77209
Chilean Fire
247, 114, 9
26, 94, 50
0, 54, 96, 3
#FFFFFF
White
255, 255, 255
0, 0, 100
0, 0, 0, 0
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
Lazada Group, founded in 2012, stands as Southeast Asiaβs premier eCommerce platform, operating in six countries including Indonesia, Malaysia, and Vietnam. The company connects a diverse customer base through its advanced technology, comprehensive logistics, and secure payment solutions. As a member of the Alibaba Group since 2016, Lazada leverages cutting-edge technology and infrastructure to redefine the shopping experience, aiming to serve 300 million customers by 2030.
Lazada offers a variety of services, including LazMall, the largest online mall in the region featuring over 32,000 authentic international and local brands with guaranteed fast delivery and a generous return policy. The Lazada Marketplace opens avenues for retailers to reach millions by offering a full suite of support, from secure payments to marketing analytics. Furthermore, their cross-border initiative allows Southeast Asian shoppers access to international brands while providing local sellers with broader exposure. With its commitment to innovation and convenience, Lazada is leading the way in transforming retail in Southeast Asia.
Brand industry
E-commerce and Shopping
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