WebXR is an innovative brand that focuses on developing XR applications through the Web using the WebXR Device API. This API provides access to input and output capabilities typically linked with Virtual Reality (VR) and Augmented Reality (AR) devices, enabling the development and hosting of VR and AR experiences on the web. The brand offers demos, documentation, and samples, allowing users to try out VR and AR experiences directly through their web browser.

With a single release, WebXR can target both VR and AR, handheld and head-mounted devices, with minimal code changes needed to support VR and AR together. The benefits of using WebXR on the web include instant deployment to every XR platform with a WebXR enabled web browser, future-proof experiences, and minimal app stores or large downloads required.

The brand also offers various tools and frameworks for building 3D/AR/VR experiences, including A-Frame, Babylon.js, model-viewer, and more. WebXR prides itself on delivering native-quality VR gameplay and design on the 3D open web, making it accessible and cross-platform to traditional media.