Immerstory

Immerstory GmbH creates interactive, gamified experiences using virtual, mixed, and augmented reality. Based in Witten, Germany, the company helps brands and organizations bring messages to life through immersive storytelling for marketing, training, events, and education. Its work combines narrative design, game mechanics, and immersive visuals to encourage participation and create memorable moments.

Immerstory offers three formats: ready-made white-label mini-games with light branding for quick deployment; custom storyworlds developed with clients, from concept and script to interaction, design, and rollout; and original XR games available for licensing or purchase, with optional brand overlays. Its experiences include MISSION: VERTICAL, a spy-themed free-roam VR escape game; Ho-Ho Hunt, a competitive seasonal party game; and an interactive Halloween game that can be adapted for events, recruitment, and brand activations.

The company works with clients to select an approach suited to their story, audience, and timeline. Immerstory also develops solutions for venues such as VR arcades, entertainment centers, and showrooms, with experiences designed to be engaging, intuitive, and adaptable.