INNELS

INNELS is a full-service marketplace agency that helps direct-to-consumer brands build and grow their sales on Amazon. It combines strategic planning with hands-on marketplace management, supporting clients from initial product launches through international expansion and ongoing optimization. Its services include Amazon account management, search engine optimization, pay-per-click advertising, product launches, A/B testing, content creation, A+ content, Brand Store design, and logistics and inventory planning. INNELS also provides VAT registration and marketplace compliance guidance.

The agency creates tailored growth plans based on each brand’s goals, products, competition, and target markets, coordinating advertising, content, operations, and product visibility. Its case studies span sustainable products, health and supplements, personal care and beauty, and sports nutrition. Examples include launching LastObject across multiple Amazon marketplaces, optimizing listings for Babyplan, and helping Nordicare build its presence in the UK and US.

INNELS also offers free online tools for checking EU compliance and assessing TikTok Shop opportunities, as well as educational resources such as an e-book with advice on improving product listing images.