In-No-Plastic

In-No-Plastic is an innovative and impactful brand dedicated to the prevention, removal, and reuse of marine plastic litter. This three-year EU funded project aims to develop and demonstrate groundbreaking clean-up technologies in aquatic ecosystems. The project is supported by the Horizon 2020 Research and Innovation program and aligns with the European Strategy for Plastics in a Circular Economy.

The brand's approach involves both social and technical strategies, focusing on industrial hotspots such as cooling water systems, harbors, lagoons, shores, and shallow seawater. By comparing existing plastics removal methodologies with emerging technologies, In-No-Plastic aims to create scalable and replicable solutions. The brand actively engages the local population through innovative crowdsourcing initiatives, incentivizing plastic recovery with compensation and rewards.

Additionally, In-No-Plastic implements a comprehensive monitoring system to assess the effectiveness of new technologies and existing clean-up approaches. Through gathering data every six months for two years, the brand evaluates the impact on marine and local ecosystems. The project also explores recycling methods to enhance reusability and establish circularity in the value chain.

With a diverse consortium of 17 partners from 10 different countries, including research institutions, government bodies, industry end-users, NGOs, and SMEs, In-No-Plastic is committed to driving positive change in tackling marine plastic pollution. Subscribing to their newsletter allows you to stay updated on the project's progress, milestones, and results.