Unclaimed brand
At In-N-Out Burger, quality is everything. That's why in a world where food is often over-processed, prepackaged and frozen, In-N-Out makes everything the old fashioned way.
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Hex Code
Color name
RGB
HSL
CMYK
#B60000
Bright Red
182, 0, 0
0, 100, 36
0, 100, 100, 29
#DEB1B6
Blossom
222, 177, 182
353, 41, 78
0, 20, 18, 13
#000000
Black
0, 0, 0
0, 0, 0
0, 0, 0, 100
In-N-Out Burger is a restaurant brand built around a commitment to quality and traditional preparation. The company says it makes food the old-fashioned way, setting its approach apart from a food culture it describes as increasingly over-processed, prepackaged, and frozen. Its menu includes the Double-Double, which customers can explore alongside other menu offerings through the brand’s website.
In-N-Out provides tools for finding restaurant locations and getting driving directions, helping customers plan a visit. The brand also features a Cookout Truck, offering another way to connect with its food service. Beyond its restaurants, In-N-Out offers branded merchandise and gift cards, and its website highlights foundations associated with the company.
The site also provides information about employment, supply-chain transparency, and company policies. Overall, In-N-Out presents itself as a quality-focused burger business with a straightforward emphasis on how its food is made, supported by restaurant locations, menu information, and related customer and community resources
Brand industry
Food and Drink
Company type
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Year founded
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Company size
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California-style drive-thru burgers
Made-to-order hamburgers
Double-Double burgers
Private-event burger catering
Fast-food restaurant chain
How do I download the In-N-Out Burger logo?
The In-N-Out Burger logo comes in one version: an icon. Download as JPEG.
What does In-N-Out Burger's branding look like?
The In-N-Out wordmark pairs bold red lettering with its signature yellow arrow sweeping above the name, a device echoed in restaurant signage and brand graphics. Its visual identity uses crisp red, yellow, white, and dark accents, straightforward bold lettering, nostalgic diner and archival imagery, and clean, practical layouts that foreground burgers, people, and the company’s California history.
What are In-N-Out Burger's brand colors?
The In-N-Out Burger color palette uses the hex codes #B60000, #DEB1B6 and #000000.
The In-N-Out Burger name, logos and brand assets are trademarks of In-N-Out Burger and its affiliates. Brandfetch isn't affiliated with or endorsed by In-N-Out Burger. Their use is subject to In-N-Out Burger's brand guidelines.
