The Interprofessional Wine Organization of Spain (OIVE) is a non-profit entity dedicated to promoting and enhancing the Spanish wine sector, unifying efforts among producers and marketers. Established a decade ago, OIVE focuses on key principles such as sustainability, social responsibility, and the valorization of Spanish wines. Their mission includes promoting moderate wine consumption, defending the legitimacy of wine, and providing vital economic intelligence to stakeholders in the industry.

OIVE executes a comprehensive range of activities aimed at international and national promotion, encompassing initiatives like European press trips to highlight regional wines such as Navarra and Somontano. Additionally, the organization actively engages in research and innovation, addressing wine and health while combating climate change. By developing a coherent narrative that showcases the unique attributes of Spanish wines, OIVE strives to elevate the brand's recognition in the global marketplace. With a commitment to excellence, diversity, and quality, OIVE plays a pivotal role in preserving the rich history and lifestyle associated with Spanish viticulture.