ITB China
@itb-china.com
ITB China is the world's largest B2B travel trade show focussing on the Chinese Travel Market. Visit our next edition: 26-28 May 2026.
ITB China's Company Logos
ITB China's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#FFC100
Amber
255, 193, 0
45, 100, 50
0, 24, 100, 0
#699AE6
Cornflower Blue
105, 154, 230
216, 71, 66
54, 33, 0, 10
#001E64
Midnight Blue
0, 30, 100
222, 100, 20
100, 70, 0, 61
About ITB China
ITB China is the leading B2B-exclusive trade show in Shanghai, focusing on the Chinese travel market. Bringing together top buyers from Greater China and industry professionals from around the world, ITB China provides a platform for networking and maximizing business opportunities in the travel industry. The event features a state-of-the-art matchmaking system, networking events, and a conference that facilitates knowledge transfer.
With a pure B2B focus, ITB China allows participants to connect with leading travel market professionals and potential business partners. Exhibitors have a high success rate in achieving their business goals, while buyers benefit from finding additional suppliers and generating new business. Attendees can expect new product discoveries, innovative services, and insights on the Chinese travel market from industry experts.
ITB China is the place to be to stay informed, network effectively, and shape the future of the Chinese tourism market
