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Hex Code
Color name
RGB
HSL
CMYK
#F36003
Blaze Orange
243, 96, 3
23, 98, 48
0, 60, 99, 5
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, revolutionizing online shopping across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With a commitment to connecting diverse consumers through advanced technology, logistics, and payment solutions, Lazada offers an extensive array of products and services, including LazMall and Lazada Marketplace. LazMall, launched in 2018, hosts over 32,000 international and local brands, ensuring 100% product authenticity, fast delivery, and a flexible 15-day return policy.
Lazada Marketplace, initiated in 2013, provides retailers access to millions of new customers, complete with secure payment options, customer support, and marketing analytics. Additionally, Lazada's cross-border capabilities introduce homegrown Southeast Asian brands to the global market, featuring a wide range of categories such as fashion, electronics, and outdoor sports. Backed by Alibaba’s robust technological infrastructure, Lazada is dedicated to creating a safe and seamless shopping experience, with aspirations to serve 300 million customers by 2030.
Brand industry
E-commerce and Shopping
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