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Hex Code
Color name
RGB
HSL
CMYK
#FF51C0
Hot Pink
255, 81, 192
322, 100, 66
0, 68, 25, 0
#FACA51
Saffron Mango
250, 202, 81
43, 94, 65
0, 19, 68, 2
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
Lazada Group, founded in 2012, is Southeast Asia's premier eCommerce platform, connecting millions of consumers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. With its robust logistics, advanced technology, and secure payment systems, Lazada is committed to redefining the retail experience.
The platform boasts the largest selection of brands and sellers in the region, serving a diverse range of products through its LazMall and Lazada Marketplace. LazMall, launched in 2018, is the region's largest virtual mall, offering 100% product authenticity, fast delivery, and a hassle-free return policy. Meanwhile, Lazada Marketplace empowers retailers with access to millions of customers, providing essential services such as secure payment solutions and marketing analytics.
Lazada's cross-border initiative opens the door for international brands to reach Southeast Asian consumers, offering a wide array of products, from fashion to electronics. Backed by Alibaba’s technological prowess, Lazada aims to enhance the shopping experience while ensuring customer satisfaction and convenience.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a white logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FF51C0, #FACA51 and #AE7E12.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.