Jade Stone is a retailer of natural stones, pearls, and jewelry-making supplies, serving people who create jewelry and semi-jewelry. Its online store brings together materials and components for a range of designs, from everyday accessories to more decorative pieces. The natural-stone selection includes beads and strands in options such as agate, amethyst, jade, quartz, tiger’s eye, labradorite, and hematite. Customers can also browse natural freshwater pearls, shell pearls, and mother-of-pearl, alongside findings and finishing materials such as clasps, rings, spacers, and beads.

The assortment extends to pendants, earrings, necklaces, bracelets, porcelain components, glass crystals, resin pieces, and cords in silicone, polyester, and other materials. Product listings feature varied shapes, sizes, and finishes, including polished, faceted, and irregular forms. Jade Stone highlights new arrivals and best-selling items, with online ordering, order tracking, and customer contact by phone or WhatsApp. The store advertises free shipping on purchases over R$800 and offers Pix payment pricing on many products.