The Hong Kong Jockey Club's "JC Fit City" initiative is a charitable program designed to promote regular physical activity among residents, addressing the concerning statistic that over 65% of the local population lacks sufficient exercise. Sponsored and organized by the Hong Kong Jockey Club Charitable Trust, the program aims to help individuals achieve the World Health Organization's recommended levels of physical activity through a blend of major events and simple exercises. By fostering a supportive community network, JC Fit City emphasizes the benefits of integrating movement into daily life.

Collaborating with organizations such as the Hong Kong Playground Association and the Hong Kong Youth Association, the initiative aims to create an inclusive fitness culture. The program encourages participation via the dedicated JC Fit City mobile app, allowing users to embark on their health journeys conveniently. With a strong emphasis on community engagement and accessible fitness solutions, JC Fit City seeks to elevate both the physical health and overall well-being of Hong Kong’s citizens.