Lazada
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Lazada's Company Logos
Lazada's Brand Colors
Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
About Lazada
Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, connecting millions of consumers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada harnesses cutting-edge technology and logistics to redefine the retail experience, serving a diverse range of customers with seamless online shopping solutions.
The platform features LazMall, Southeast Asia's largest virtual mall, hosting over 32,000 renowned international and local brands while ensuring 100% product authenticity and fast deliveries. Lazada Marketplace enables retailers to access millions of shoppers, offering numerous services, including secure payment options and marketing analytics, across 18 dynamic product categories like health and beauty, fashion, and home appliances.
In addition, Lazada’s cross-border capabilities facilitate easy access for Southeast Asian brands to international markets, promoting a diverse product range from electronics to fashion. With a vision to serve 300 million customers by 2030, Lazada is committed to innovation in eCommerce, making shopping smarter and more enjoyable for everyone.
Brand industry
E-commerce and Shopping
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