Jenn’s Trends is the professional brand of Jenn Herman, a social media consultant, speaker, author, and internationally recognized Instagram expert. For more than 13 years, Jenn has helped thousands of marketers, business owners, and brand managers understand Instagram and use it to support their business goals. Her approach combines research and data with direct, practical guidance, delivered in an engaging style without unnecessary jargon or fluff.

Jenn’s Trends offers Instagram and social media consulting, including Instagram audits, as well as memberships, webinars, and training. Jenn also speaks to organizations of all sizes about social media strategy, platform updates, and effective Instagram practices. Her resources include a newsletter with expert analysis and actionable strategies, plus a blog covering Instagram features, insights, and their potential implications for brands. Jenn is the author of Instagram for Dummies, Instagram for Business for Dummies, The Ultimate Guide to Social Media Marketing, and Stop Guessing: Your Step-by-Step Guide to Creating a Social Media Strategy.