Jen Henriksen & Associates is a Cruise Planners travel advisory business led by franchise owner and group trip leader Jen Henriksen. The team helps travelers plan and book vacations, drawing on expertise in cruises and land-based travel. Its cruise offerings span ocean, river, and expedition voyages, with options from lines such as Celebrity Cruises, Royal Caribbean, Viking, AmaWaterways, and Princess Cruises. Travelers can search sailings by destination, length, and departure date, or ask an advisor for help finding a suitable itinerary and value.

For land vacations, the agency offers escorted tours, all-inclusive resorts, luxury villa rentals, Disney vacations, and sightseeing arrangements. It also organizes hosted group trips, including cruise and land-and-sea itineraries, and supports travel for weddings and honeymoons. Additional services include excursions and activities, travel insurance, private cars and guides, premium air concierge requests, currency exchange information, and travel preparation resources such as passport guidance and first-time cruiser tips. Clients can use the website’s planning tools and mobile app, while Jen’s team provides personalized assistance before and after booking.