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Hex Code
Color name
RGB
HSL
CMYK
#FF9800
Pizazz
255, 152, 0
36, 100, 50
0, 40, 100, 0
#AE7E12
Buttered Rum
174, 126, 18
42, 81, 38
0, 28, 90, 32
#FFD833
Bright Sun
255, 216, 51
49, 100, 60
0, 15, 80, 0
Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, operating across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of the Alibaba Group since 2016, Lazada leverages advanced technology and robust logistics to provide customers with an unparalleled shopping experience. By 2030, the brand aims to serve over 300 million customers, offering an extensive selection of products.
Lazada operates several key services, including LazMall, the largest virtual mall in Southeast Asia, which connects shoppers to over 32,000 verified brands, ensuring product authenticity and swift delivery. Through Lazada's Marketplace, retailers gain access to millions of customers along with essential support services and marketing tools. Additionally, Lazada's cross-border capabilities enable Southeast Asian brands to reach international markets, featuring a diverse array of products including fashion, electronics, and home goods. With a commitment to innovation, security, and seamless transactions, Lazada is redefining the retail landscape in the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes as a dark icon. Download as JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #FF9800, #AE7E12 and #FFD833.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.
