Unclaimed brand
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Hex Code
Color name
RGB
HSL
CMYK
#FF9800
Pizazz
255, 152, 0
36, 100, 50
0, 40, 100, 0
#4C0000
Temptress
76, 0, 0
0, 100, 15
0, 100, 100, 70
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
Lazada Group, founded in 2012, stands as Southeast Asia's premier eCommerce platform, operating across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a part of the Alibaba Group since 2016, it leverages advanced technology and logistics capabilities to enhance consumer access to a diverse range of products and services. Lazada's business model encompasses LazMall, a virtual mall launching in 2018 that features over 32,000 global and local brands, guaranteeing product authenticity, swift delivery, and an easy return policy.
Additionally, Lazada Marketplace, introduced in 2013, empowers retailers with robust tools for secure transactions and customer engagement, offering millions access to 18 product categories such as health, beauty, fashion, and home appliances. The platform is also focused on cross-border commerce, providing Southeast Asian brands a gateway to international markets while ensuring fast delivery facilitated by Alibaba's extensive logistics network. With ambitions to serve 300 million customers by 2030, Lazada is shaping the future of retail in the region
Brand industry
E-commerce and Shopping
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