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Hex Code
Color name
RGB
HSL
CMYK
#FFD1C2
Romantic
255, 209, 194
15, 100, 88
0, 18, 24, 0
#F2A491
Tacao
242, 164, 145
12, 79, 76
0, 32, 40, 5
#86390B
Korma
134, 57, 11
22, 85, 28
0, 57, 92, 47
Lazada Group, founded in 2012, stands as Southeast Asiaβs premier eCommerce platform, connecting diverse markets across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group since 2016, Lazada combines cutting-edge technology, robust logistics, and secure payment solutions to redefine retail experiences. By 2030, it aims to reach 300 million customers, with a vast selection of brands and sellers available.
Central to its offerings is LazMall, launched in 2018, which is Southeast Asia's largest virtual shopping mall featuring over 32,000 local and international brands, ensuring 100% product authenticity, guaranteed fast delivery, and a flexible 15-day return policy. Additionally, Lazada Marketplace facilitates retailers in accessing millions of customers while providing comprehensive support and analytics, covering 18 product categories including health & beauty, fashion, and home appliances. Its cross-border services introduce international brands to Southeast Asian consumers, facilitating seamless global commerce. All of these elements position Lazada as a transformative force in the region's retail landscape.
Brand industry
E-commerce and Shopping
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