Josie Loves is a vibrant lifestyle brand founded by Sarah Eichhorn in March 2010, originally focused on fashion and beauty. Over the years, the brand has evolved into a comprehensive lifestyle platform, emphasizing travel after a transformative year-long journey around the globe. Alongside her partner Chris, a skilled photographer, Sarah curates engaging content that highlights their experiences across various destinations, offering valuable travel tips and insights.

The blog features a range of topics, including fashion, beauty, food, and interior design, making it a go-to resource for readers seeking inspiration for their everyday lives. Josie Loves collaborates with renowned clients in the tourism industry, producing tailored advertorials, guest articles, and social media content that showcases stunning visual storytelling.

With a base in Munich, the couple travels approximately six months a year, continually exploring new locations, while their adventures are enriched by the companionship of their dog, Fiete. Josie Loves is a celebration of the beautiful aspects of life, designed for those who share a passion for exploration and style.