Lazada

**Lazada Group**

Founded in 2012, Lazada Group is leading the charge for eCommerce in Southeast Asia, offering an expansive platform across six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group, Lazada stands out with its cutting-edge technology, extensive logistics solutions, and secure payment infrastructure, aiming to serve 300 million customers by 2030.

The brand features various offerings, including LazMall, Southeast Asia's largest virtual mall that guarantees product authenticity and fast delivery, and Lazada Marketplace, which allows retailers to connect with millions of new customers across diverse categories such as health & beauty, fashion, and home appliances. Additionally, Lazada's cross-border initiative enables international brands to tap into the Southeast Asian market, providing consumers access to a wide range of products from China, Korea, Japan, the U.S., and Europe. With a commitment to redefining the retail experience, Lazada integrates technology to meet the evolving demands of today’s consumers.