BR8 is a Swiss company focused on convenient oral-care products, with its Purple Mouthwash as its featured offering. The alcohol-free, Fresh Mint mouthwash comes in single-use 12 ml sticks designed for home use or travel. Used after brushing, one stick is swished around the mouth for 30 seconds and then spat out without rinsing. Its violet pigments are intended to optically neutralize yellow tones, making teeth appear brighter and cooler without chemically bleaching them. The brand says the formula can be used on natural teeth as well as veneers, crowns, and bonding, and is designed to avoid the sensitivity associated with some whitening products and the sticky residue of whitening strips.

The formula includes xylitol, sodium phytate, plant extracts, glycerin, and sorbitol. BR8 presents the product as a quick daily option for fresher breath and a visibly brighter-looking smile, while noting that results may vary with natural tooth colour and the degree of discoloration.