Unclaimed brand
JustPlay fuses adtech, in-house games, and payouts into a self-funding loop delivering unmatched retention for 25M+ players—and a rocket ship for top talent.
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JustPlay is a rewarded gaming company that combines advertising technology, in-house game development and payout systems in one integrated platform. Its ecosystem is designed to direct advertising revenue back to players as rewards, helping make payouts less dependent on external budgets. As players engage with games, their activity supports a cycle of rewards, retention and growth.
JustPlay says its platform serves more than 25 million players and includes over 30 games, with 500,000 daily active users. The company also offers a Giveback feature that directs support toward social impact. Its services span game development, monetization and player rewards, and it works with partners seeking to grow through rewarded gaming.
JustPlay presents its model as a self-sustaining alternative to platforms where rewards may stop when budgets run dry, aiming to provide ongoing incentives and longer play sessions. The company’s listed ecosystem includes Gimica Games and 4evergreen Studios, and its website features company news, a blog and career opportunities
Brand industry
Games
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