Unclaimed brand
Founded in California in 1966, K-Swiss is a heritage American tennis brand, known for on-court performance and off-court style. Shop K-Swiss shoes now!
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Hex Code
Color name
RGB
HSL
CMYK
#394263
Fiord
57, 66, 99
227, 27, 31
42, 33, 0, 61
#9792E2
Dull Lavender
151, 146, 226
244, 58, 73
33, 35, 0, 11
K-Swiss, established in California in 1966, is a renowned American heritage tennis brand that blends high-performance athletic footwear with contemporary off-court style. The brand has maintained a strong commitment to delivering exceptional quality and innovative designs. K-Swiss is recognized for its extensive range of athletic footwear tailored for tennis, pickleball, and padel players, featuring popular models such as the BLVD, Techna Trainer, and Court Pro lines.
In addition to men's and women's shoes, K-Swiss offers a wide selection of apparel and accessories that cater to the active lifestyle of its customers. With options like the Classic 66 and a variety of training shoes, K-Swiss ensures that every athlete can find the right gear to enhance their performance on the court. Committed to excellence, K-Swiss stands out not only for its sporty functionality but also for its stylish aesthetics, making it a go-to brand for both serious competitors and casual wearers alike.
Brand industry
E-commerce and Shopping
Company type
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Year founded
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Tennis performance footwear
Heritage court sneakers
Pickleball paddles and accessories
Court sports apparel
Tennis-inspired lifestyle footwear
How do I download the K-Swiss logo?
The K-Swiss logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What does K-Swiss' branding look like?
The K-Swiss wordmark is a bold, tightly set blue uppercase mark, often paired with its shield crest containing the five-stripe tennis motif; the shield and stripes are the signature brand device. Its visual system combines athletic, condensed display lettering with clean sans-serif supporting type, a palette led by deep navy and royal blue with white and red accents, and crisp product photography that balances court-performance imagery with classic court shoes and accessories in spacious, modular layouts.
What are K-Swiss' brand colors?
The K-Swiss color palette uses the hex codes #394263 and #9792E2.
The K-Swiss name, logos and brand assets are trademarks of K-Swiss and its affiliates. Brandfetch isn't affiliated with or endorsed by K-Swiss. Their use is subject to K-Swiss's brand guidelines.
