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Hex Code
Color name
RGB
HSL
CMYK
#E61C1C
Alizarin Crimson
230, 28, 28
0, 80, 51
0, 88, 88, 10
#EB6E48
Burnt Sienna
235, 110, 72
14, 80, 60
0, 53, 69, 8
#540028
Castro
84, 0, 40
331, 100, 16
0, 100, 52, 67
Lazada Group, founded in 2012, is Southeast Asiaβs premier eCommerce platform, making its mark across six nations: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada harnesses cutting-edge technology, robust logistics, and secure payment solutions to revolutionize the retail experience. The platform features LazMall, a vast virtual mall launched in 2018, which assures shoppers of 100% product authenticity and fast delivery from over 32,000 international and local brands.
Additionally, Lazada Marketplace enables retailers to connect with millions of consumers, providing essential services like secure payments and customer support. With offerings spanning 18 categories, including health & beauty, fashion, home & living, and electronics, Lazada caters to diverse customer needs while also facilitating cross-border commerce, allowing local brands to reach global markets. As Lazada continues to innovate, it aims to serve 300 million customers by 2030, setting new standards in eCommerce throughout the region.
Brand industry
E-commerce and Shopping
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How do I download the Lazada logo?
The Lazada logo comes in two versions: a logo and an icon. Download as transparent PNG or JPEG.
What are Lazada's brand colors?
The Lazada color palette uses the hex codes #E61C1C, #EB6E48 and #540028.
The Lazada name, logos and brand assets are trademarks of Lazada and its affiliates. Brandfetch isn't affiliated with or endorsed by Lazada. Their use is subject to Lazada's brand guidelines.